Nika Kabiri, JD PhD4 minHow to start a business during uncertain times - Part 2Starting a business during uncertain times doesn't have to be as scary or stressful as it seems. Picking up where I left off in my last...
Nika Kabiri, JD PhD4 minHow to start a business during uncertain times - Part 1You can always find a reason to start, or not start, a business. Economic stress creates tough environments for business owners, but they...
Nika Kabiri, JD PhD4 minPeloton versus Noom: How decision fatigue can cost you customersLessening the cognitive load for your customers may win them over the long term. The more decisions your customers have to make to see...
Nika Kabiri, JD PhD4 minHow you can be blind to reality and not even know itConfirmation bias is easy to define but harder to spot when it's happening. It can prevent you from making solid data-driven decisions....