SERVICES

Harness the power of Decision Science and inform your business strategy in ways that traditional approaches can't.

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MAKE WAVES WITH YOUR IDEA

Bring your product, service, or business idea to life. This service will:

  • Identify your target market;

  • Refine your concept or idea so that it's market-ready;

  • Identify your greatest market opportunity;

  • Develop your positioning and promise;

  • All using a Decision Science framework.

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CREATE A SPLASH AND GET NOTICED

Win more customers and grow your business.

This service will:

  • Clarify the right audience;

  • Create differentiation for your brand;

  • Develop messaging and content that has market appeal;

  • Create a data-driven PR, marketing, and SEO strategy;

  • All using a Decision Science framework.

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EARN FIDELITY
  • Make your customers happy and win over hard-core fans.

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  • This service will:

  • Uncover opportunities for increasing customer satisfaction;

  • Identify drivers of delight and loyalty;

  • Generate solutions to reduce customer pain;

  • Develop a strategy for reducing churn;

  • All using a Decision Science framework.

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GET CUSTOM HELP
  • Get in-depth consulting that can help you level up. Nika can help you with:

  • Developing business strategies that yield optimal incomes in contexts of uncertainty;

  • Making the right decisions regarding product development, pricing, branding, marketing, sales, and workplace culture;

  • Understanding your consumers' decision-making processes;

  • All using a Decision Science framework.